Logos and identity
I've created logos for a variety of clients. I've designed each one to specifically represent the client's unique business and culture. I design every logo to be flexible and durable, with a focus on multiple applications.
Sales and marketing collateral
To create a consistent brand identity for my client, I designed and wrote the sales and marketing collateral shown below. I even directed some of the photography used.
Event branding & identity
I created a whole identity for a company-wide two-day seminar for learning and development professionals. The materials, which included logos, posters, signage, presentation slides, and even mobile application graphics, featured a consistent look and feel across multiple media and formats.
A consistent look and feel delivered across multiple media and formats.
Retirement plan brochure
I created a cartoon mascot for a company's retirement plan. To promote the plan to employees, I designed the brochure, shown below, featuring a scrapbook of a journey a retiree might take.
Promotional materials
I have created a wide variety of promotional materials, from postcards and brochures to thank you cards and tickets. For many of these items, I also took photos, wrote copy, and even managed the print production.
I designed a book (sort of)
An author hired me to create illustrations for her latest project, but it turned into typesetting and creating the layout for a 100-page book.
"… with very nice illustrations by Jon White, Betty Lou brings the Adlerian concepts of belonging, personality development, courage, the goals of misbehavior, problem solving, and responsibility to life."̶ Bruce Tate, counselor, psychotherapist and trainer from Cambridge, UK
For more information about the author, go to her website.
